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Why Your Website Isn’t Showing Up on Google

Have you ever searched your brand's name and tried to work out why your website isn’t showing up on search engines? Picture this - you launch a website, list all of your products / services and wait in suspense for your first sign of traffic ; all for you to type your...

Why Keyword Research Is Still the Backbone of SEO

Why keyword research is still the backbone of SEO is a question that digital marketers often revisit with all of the changes in search algorithms recently. Despite the changes in technology, understanding and then utilising the right keywords is still crucial when...

The Importance of Backlinks in SEO

Whatever your business’ scale and purpose is online, backlinks are essential for ranking higher on search engines. Throughout this blog, we will discuss what backlinks are and how they relate to SEO. What are Backlinks? Backlinks are links from one website to another....

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